Celebrity news site TMZ has video and commentary related to the launch of a designer canvas bag. The copy is quite jaded, referring to the SUV’s that rich patrons most likely drove to Robertson Blvd. to wait in line for the bags.

The bags have the words I am Not a Plastic Bag written on the side. They are sold out and ebay has them selling for upwards of$100. The designer is working at increasing availability and says that July 18th will see I’m Not A Plastic Bag available in East Coast Whole Foods Market stores. They retail for around $15-20.

If you prefer to eschew fashion trends, canvas bags without catchy slogans are still widely available.